Marketing Professionals / Business Development Managers
Are you looking to promote your B2B products or services through video?
Find out best practice on how to engage your audience either through marketing or customer training videos by looking through our article archives.
Over the last 15 years, I've worked with a wide range of safety professionals. In that time, many of them have stayed in relatively the same position, while others have become the head of operations for large companies around the world. The most striking insight I have gleaned from those who moved up into the higher echelons of business is that they all had one thing in common. They...Read more
When it comes to safety communication, there are times when we have different requirements to engage people on safety. At this time, you may want to know how to convince your supervisors to care more about safety. Or maybe you're currently getting push back on safety and want to know how to motivate employees, or even leaders, to take safety more seriously. Or perhaps you write...Read more
Congratulations! You've now been assigned the task to write and talk about the new safety communication campaign for the month. Whether it's about hazards, manual handling, applying sunscreen or even using a new pedestrian walk, you probably know you've got a tough job ahead to get more than 10% of your workforce's interest. Fear not! Know that if advertising agencies can make...Read more
One of the legal requirements of a CEO or business owner and their board is to effectively govern their organisation. They need to set the ethics, the values and consider how to put the right controls in place to ensure the organisation is not run negligently. The result is a board that monitors management and relies on compliance, risk and internal audit committees. But compliance...Read more
If you're interested in improving productivity and wellbeing in the workplace, then you might be interested in a free educational event at Total Facilities, Australia’s largest industry exhibition for facilities and workplace professionals. Marie-Claire Ross, author of Transform your Safety Communication, will be presenting Four Steps to Creating a Mentally Healthy Workplace at...Read more