Tag Archive for 'safety training'

The Importance of Using Visuals in your Training Materials

farm_signsIn a recent AFRBoss article, it was cited that an important trend over the next decade will be the shift from words to images in communication.

Rather than bombard people with an avalanche of reading material, people will prefer visual representation of data.

This isn’t a surprise given our time-poor, attention-scarce, give-it-to-me-now lifestyle.

So to future-proof and update training materials, now more than ever, there is growing importance for companies to use visuals to aid in learning.

After all, we remember:

  • 10% of what we read
  • 20% of what we hear
  • 30% of what we see
  • 50% of what we both hear and see

In fact, studies by educational researchers found that 83% of human learning occurs visually.   Visually rich training materials keep the eyes busy and therefore, the brain more alert and active to learn information.

Yet, I often get amazed when I go through company training manuals how so few of them include pictures or even colour for that matter.  And of course, very few of them use video as part of training.

“Something is happening. We are becoming a visually mediated society. For many, understanding of the world is being accomplished, not through words, but by reading images.”

Paul Martin Lester, “Syntactic Theory of Visual Communication”

What can you do to start making your training materials more visually appealing?

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Ten Rules for Supervisors to Ensure a Harmonious Workplace

Recently, I found a great article written by Jay Goldberg that gives some rules on how to keep workers happy.  It’s great commonsense knowledge.
My particular favourite is Number 2: Explain Why.  In my role, I am privileged to get the opportunity to improve training materials for companies, in order to convert their training materials into training videos.  Yet, it often amazes me how workers are trained on how to do something but never told the reasons why (see ‘The Importance of Why in Training’).  It’s one of those little things that can really improve your workplace that is so often overlooked.

Jay Goldberg’s Ten Rules for Supervisors to Ensure a Harmonious and Successful Workplace
  1. Ensure that there are common goals between management and staff. One way to accomplish this is by defining desired outcomes for the unit/business and measuring the unit’s or business’ success towards accomplishing those outcomes on a regular basis.
  2. Explain why. Many supervisors just tell their staff what to do. However, informing them why tasks are done a particular way, or why certain behaviors are required goes a long way towards eliminating worker/supervisor friction, ensuring that the tasks and behaviors are actually done correctly, and that improvements in the workplace occur through suggestions from workers who are performing those tasks on a regular basis.
  3. Be results oriented. Many workplaces value time over results. However, unless a job function is time-based (e.g. customer service phone representative), reward the results of someone’s work more than their face time on the job. A worker who works a normal work day but produces high quality output and new ideas is more valuable than the worker who spends more hours at work but produces lower quality work and has fewer new ideas.
  4. Promote balance. Many workplaces want their employee’s top priority to be their job; over family, over enjoying life, and maybe even over life itself. In my opinion this leads to employee burn-out and many employees eventually working on “auto-pilot”. The best employees are employees who have a balanced life. Whether they balance work with family, playing softball, donating their time to a not for profit, or going to the movies is irrelevant. When an employee has balance and works for a business that promotes balance, when that business needs him/her to go through a period of time where work comes first, they will do it and be effective.
  5. Demand the best. Don’t accept workers being just okay. Remind them that they weren’t hired to do a so-so job. They were hired and are being paid to do a good job.
  6. Hold workers accountable. Your workers are adults so treat them as adults. Don’t act like an enabling parent. Don’t accept excuses, don’t allow them to slide through, don’t allow them to point fingers. You’d be surprised how holding workers accountable results in good workers performing at their best and feeling fulfilled at work; and bad workers (probably performing a lot worse than you realize) quitting or starting to look for work elsewhere.
  7. Reward properly. This means both rewarding the right people and rewarding them appropriately (no big reward for a small accomplish). This includes verbal praise as well as tangible rewards such as raises and bonuses. Nothing disrupts the smooth operation and effectiveness of a workplace more than the best workers not getting the recognition/rewards they deserve. Therefore you need to be aware not only of the actual performance of your staff, but their perceptions of who are the best workers. Then you need to take steps to ensure that their perceptions coincide with your employees’ actual performance by communicating what you value.
  8. Encourage creativity. Not everyone is creative. Therefore, creativity needs to be part of “going above and beyond” not part of the expected work product unless a person’s job is a creative position (e.g. writing advertising copy). That means that creative employees may not be creative on the job since it isn’t part of their standard job functions. So encourage creativity by always responding positively to creative suggestions (unless they are clearly ridiculous) and reward useful creativity with excellent rewards.
  9. Provide ongoing feedback. Don’t leave your employees waiting for their annual review to know how well they are performing on the job. Also, don’t wait for them to ask how they are doing. Provide ongoing feedback; positive feedback to your top employees (but also include areas where they can improve) and constructive feedback for others (don’t just let them know they need to improve, but give them steps to take to help them improve their performances). Also let your employees know that they really need to worry when they are receiving no feedback from you. For the under-performing employee, lack of feedback on their performance means you do not think that employee can improve, so you aren’t wasting your time talking to him/her about his/her job performance. This is also a good way to send a message to employees you would like to look for work elsewhere.
  10. Build an effective team. All managers obviously promote teamwork. However, there are some who build teams of workers who all have skills and knowledge that overlap their own, but at a lower level. Other managers build teams with workers with skills and knowledge that compliment their skills and knowledge. You would be surprised how many take the first approach since they either are intimidated by employees that know more than them in a specific area, or they do not have confidence that they can make good management decisions on topics that they are not knowledgeable on. However, that is not the way to build an effective team. Build your team with employees that have skills and knowledge that you do not possess, and have confidence in your ability to think logically and make solid management decisions.
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The Importance of “Why” in Training

Roast vegiesWhen we were all young children, we all used to bug our parents with lots of  “Why?” questions.  And while this can test even the calmest of parents, the truth is children are curious about the world around them and want to understand why things happen.  It helps them learn and communicate.

Yet, somehow, as we get older, we forget the importance of why questions.

Recently, I went to a talk by Michael McQueen from NexGen Group.  He believes that one of the top five mistakes that leaders make  is that they pass on the ‘how’, but not the ‘why’?

And the reason why this is a big mistake for most companies is that often company processes are perpetuated without people ever questioning why we do something.  Over time, staff are taught processes that solve problems that no longer exist.

He then read us The Pot Roast story:

There was a young woman who moved out into her own house. While living at home, she never cooked. Upon the move, she returned home to learn how to cook a few dishes. One of her favorite recipes was Pot Roast. So she asks her mother to show her how to cook one.

The mother begins to share her expertise with the daughter. She tells her to salt and pepper the meat well. To make sure the vegetables are all cut the same size. Just before the mom places the roast in the pan, she picks up a knife and cuts about a ¼ of an inch of roast from each end. Then she places the meat in the pan.

The daughter stops her mom. “Mom, I understand why we cut the vegetables the same size – that way they’ll cook uniformly. And I know the reason we salt and pepper the meat all over – and rather heavily, is so the whole roast will absorb the flavor of the seasonings. But why did you cut a little bit off each end of the roast before you placed it in the pan?”

“Because that’s what you do”, said the mom.

“But why?”, questioned the girl.

“Does it help it cook better?”

“Well, I do it this way, because that’s the way my Mom taught me”, said the mother. “But I’m not really sure why we cut the ends off. Next time we go to visit we’ll ask her.”

Several months later the family gathers at Grandma’s house for dinner. As grandma prepares the meal the mother and daughter are in the kitchen with her. The daughter asks her grandmother, “Grandma, you’re such a good cook, and I know you passed all your methods on to Mom, but I can’t figure out why we cut the ends off of the pot roast before we cook it.” The grandmother turned to her granddaughter and said, “What are you talking about? I don’t cut the ends off before I cook it.” At this point the mother jumps into the conversation and says, “Yes you do! The time you showed me how to make pot roast, you started to put it in the pan, and then you put the roast back on the cutting board and cut about a 1/4 inch off each end of the roast. I’ve been doing it that way ever since”, she declared!

The grandmother stared at her daughter in amazement. “Every time you cook a pot roast you cut a ¼ inch off the ends? Every single time?” “Yes!” She answered her mother. “Every – single – time, just like you showed me.” “Honey, all I can say is you’ve been wasting a lot of good meat over the years. The only time I ever cut the ends off the roast is if it’s too big for the pan!”

In my role, I am given the opportunity to review new employee induction and procedural training manuals.

When I work on the training materials to write the training video script, I constantly add the “why” to procedures.  And the interesting thing, is that when I ask a company why a process needs to be done in a particular way, they either realise that we either need to get rid of the process or that we can explain the process better.

Where in your company can you ask more ”why’  questions to improve your processes?

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When Safety Training Videos go Bad

YouTube Preview Image

Following up from my last blog post, How to Evaluate the effectiveness of a Training video, I though it best to show a safety training video that’s well, crap!

This is quite an extraodinary example of how to not make a training video.

It’s more of a horror health and safety movie that focuses on educating through fear.

It does this through lots of gore, fake blood and workplace accidents that are too implausible to believe (my favourite is the nail flying through the air into a person’s eye).  And of course, lots of bad acting and ridiculous music.

As a video producer, it makes me really embarrased about the sort of videos that our industry makes (okay, it was a long time ago, but it should never have been given the go-ahead).  But it’s pretty easy to work out that the scriptwriter/producer must have believed that safety is boring, so let’s make it more entertaining by scaring people.  This is another reason why not to get your training video made by wannabe film directors!

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Telling Stories to Improve Job Inductions (Part 2)

Conundrum induction trainingAccording to an article by Steve Osborn in The Safety & Health Practitioner June 2007, formal job induction training must deal with performing specific tasks safely, information about duty of care (both the company and workers) along with standard emergency procedures.

In particular management expectations with respect to health and safety need to be addressed along with certain standards of behaviour being made a condition of employment.

In this article, it was found that staff need to be inducted but also refreshed annually.  More importantly, business leaders should be involved and be seen to be involved.

As mentioned in my previous blog post, company-specific stories are a useful means of communicating the firm’s history, traditions, and values.   This technique can also be skillfully transferred to show new employees how to do their jobs safely and correctly by talking about how others have done their job in the past.  It has also been found to be an effective communication method to change poor behaviour or attitudes within companies about the importance of safety.

In order to use corporate story-telling in your company, think about some examples where a staff member has worked safely and avoided an incident by thinking ahead.  Was their an employee who worked safely despite his colleagues urging him to do otherwise that resulted in an accident being avoided?

Stories frame information so that it is meaningful, memorable and understandble.  They provide a power tool for communication, problem solving and perpetuating important company values.  Video storytelling is a great way to communciate your company stories.

Can you think of ways to include storytelling in your inductions?  What legendary stories do you have in your organisation?

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