Workplace Communicator Blog

Marie-Claire Ross

Recent Posts

3 Critical Areas for Effective Safety Communication

Posted by Marie-Claire Ross on Mon, Nov 17, 2014

A Towers Watson study titled Change and Communication ROI, claims that the most important goal of an effective communication program is to motivate both employees and management to act upon, and achieve, the goals set by the organisation.

Yet, most organisations fail miserably at their latest communication launches, including safety.  With only 55% of communication initiatives succeeding initially and only one in four being successful (25%) in changing behaviour long term.

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Topics: effective safety communication, Effective Health and Safety Communication

How much does poor Safety Communication Cost Organisations?

Posted by Marie-Claire Ross on Mon, Nov 10, 2014
According to a study by Siemens Enterprise Communications, a business with 100 employees spends an average of 17 hours a week clarifying communication.
This translates to an annual cost of $528,443 (even higher for larger companies).


Where there are communication barriers, due to people misunderstanding information, there are also productivity losses. The same study found that the cumulative cost per worker per year is $26,041 just from communication barriers alone.

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Topics: safety communication costs, costs of poor safety communication, safety costs

5 Mistakes that make your Safety Communication Confusing

Posted by Marie-Claire Ross on Sun, Oct 5, 2014

Communication is an interesting thing.  No matter how many years you have been talking, writing or even managing other people, your communication abilities fluctuate. 

While it is mostly true that those with concise and clear communication skills are more likely to be promoted to leadership positions, the skills that got you there won't keep you there.

Communication skills are one of those things you have got to be consciously improving on a regular basis.  After all, we can get so lazy in our communication.  Have you ever tried to write a directive email while talking on the phone, before rushing to a meeting?  The chances are your email was unclear and confusing.

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Topics: unclear safety messages, confusing safety communication, boring safety messages

How to Make Toolbox Talks Interesting When Following a Script

Posted by Marie-Claire Ross on Mon, Sep 8, 2014

As someone who writes and communicates my thoughts freely, it was a shock to hear from one of my Fast Track your Safety Communication Results students that she has to follow a script for toolbox talks.

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Topics: toolbox talks, safety meetings, safety script

3 Steps to Help Employees make the Right Decision with Safety

Posted by Marie-Claire Ross on Sun, Aug 24, 2014

We all have different styles when it comes to making decisions.  When it comes to making a choice at work, how do you like to operate?

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Topics: safety messages, safety decision, safety communication

Are you Working against how the Brain Processes Safety Information?

Posted by Marie-Claire Ross on Sun, Jul 27, 2014

One mistake I often see safety professionals do, is that once they have created a new company safety procedure, they get all excited about it and go and tell the next colleague they see.  Usually their workmate has their mind on something else such as they're busy filling out a form or using a machine.

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Topics: safety information, safety commnunication in the workplace, safety communication techniques

You know you suck at being a Safety Influencer when...

Posted by Marie-Claire Ross on Sun, Jul 6, 2014

Recently, I was talking to Julie Honore from Safesearch, a safety professional recruitment company that specialise in finding safety staff in Asia, Australia and the Middle East.  She told me that there is a growing demand for sophisticated safety professionals that can coach, influence and engage on safety.

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Topics: safety influence, safety culture influence, health and safety influences, safety influencer

5 Steps to Fix your Standard Operating Procedures

Posted by Marie-Claire Ross on Mon, Jun 23, 2014

Over the years, I've had the honour of reading and improving stacks of standard operating procedures (SOPs).

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Topics: policies and procedures, safe operating procedures, standard operating procedures, safety operating procedures

Why are Communication Skills so Important for Safety Leaders?

Posted by Marie-Claire Ross on Mon, Jun 16, 2014

Recently, I was talking to the Managing Director of a large recruiting firm for safety professionals in the Asia Pacific region about the importance of communication skills.

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Topics: effective communication, effective communication skills, communication skills

Can your workmates trust you with their safety?

Posted by Marie-Claire Ross on Mon, Jun 2, 2014

As a safety professional, it's vital that you can get your fellow workers in alignment with the company safety goals, so that everyone is working safely and productively.

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Topics: trust, workplace culture, safety and trust, workplace